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Organizational development specialist Don Prentice makes clear the link between listening and creativity:

The only thing that I can come up with is that the real source of creativity is truth. The truth is endlessly creative. The problem with that is I don’t know what the truth is. Even less do I know what your truth is. What’s creative? It’s that truth. So how do I put this idea of creativity into practice? All I know is you listen to what’s going on at the moment, and you follow the truth of what’s going on in that moment - that’s how you do it. The essence of creativity is to listen.