The Braintrust is valuable because it broadens your perspective, allowing you to peer - at least briefly - through othersâ eyes.
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Braintrusts â groups of people with a shared agenda who offer candid feedback to their peers â are subject to individual personalities and chemistries. In other words, they can easily go off the rails if the process isn't well led. To be effective, managers have to monitor dynamics continually over time. It helps enormously if people respect each other's expertise and trust each other's opinions. Pixar director Andrew Stanton offers advice for how to choose people for an effective feedback group. They must, he says, âmake you think smarter and put lots of solutions on the table in a short amount of time.â Stanton's point about having people around who make us âthink smarterâ gets to the heart of why psychological safety is essential to innovation and progress. We can only think smarter if others in the room speak their minds.
Different people think differently and every new perspective, background, and experience you bring into the business improves the business. It deepens your understanding of your customers. It illuminates part of the world that you were blind to before. It creates opportunities.
Frank talk, spirited debate, laughter, and love. If I could distill a Braintrust meeting down to
its most essential ingredients, those four things would surely be among them. But newcomers often notice something else first: the volume. Routinely, Braintrust attendees become so energized and excited that they talk over each other, and voices tend to rise. Iâll admit that there have been times when outsiders think theyâve witnessed a heated argument or even some kind of intervention. They havenât - though I understand their confusion, which stems from their inability (after such a brief visit) to grasp the Braintrustâs intent. A lively debate in a Braintrust meeting is not being waged in the hopes of any one person winning the day. To the extent there is âargument,â it seeks only to excavate the truth.
There will always be plenty to be afraid of, especially when you are doing something new. Trusting others doesnât mean that they wonât make mistakes. It means that if they do (or if you do), you trust they will act to help solve it. Fear can be created quickly; trust canât. Leaders must demonstrate their trustworthiness, over time, through their actions - and the best way to do that is by responding well to failure. The Braintrust and various groups within Pixar have gone through difficult times together, solved problems together, and that is how theyâve built up trust in each other. Be patient. Be authentic. And be consistent. The trust will come.
Paying attention to the present moment without letting your thoughts and ideas about the past and the future get in the way is essential. Why? Because it makes room for the views of others. It allows us to begin to trust them - and, more important, to hear them. It makes us willing to experiment, and it makes it safe to try something that may fail. It encourages us to work on our awareness, trying to set up our own feedback loop in which paying attention improves our ability to pay attention. It requires us to understand that to advance creatively, we must let go of something. As the composer Philip Glass once said, âThe real issue is not how do you find your voice, but ... getting rid of the damn thing.