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Habit #2: Be Alert to What’s Changing

Having an open mind means being open to what’s changing. Successful innovators pay attention to things that are peeking over the horizon— nascent trends that seem ripe with revolutionary potential.

Large companies often seem incurious about new trends. Why was it Lululemon, for example, and not Nike or Under Armour that capitalized on the growing passion of women for fitness in general and yoga in particular? Orthodox thinking was partly to blame. Traditional athleticwear companies didn’t regard yoga as a sport. Yoga has no professional league and no superstar endorsements. Yet if a sport is something that requires athletic prowess, yoga definitely qualifies. (If you doubt this, open your browser and search “side crow pose.”)