Optimization has a place in business, but it isn’t strategy.
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When an organizational bias for action drives doing, often thinking falls by the wayside.
Lafley, MartinPlaying to Win
p.3Providing services wasn’t the strategy. Providing better services at higher quality and lower costs—while serving as an innovation engine for the company—was the strategy. It was a strategy aimed at winning.
Lafley, MartinPlaying to Win
p.43Companies often attempt to move out of an unattractive game and into an attractive one through acquisition.
Lafley, MartinPlaying to Win
p.62The strategy logic flow:
Lafley, MartinPlaying to Win
p.161Laying out the conditions: To pursue this possibility, what would have to be true?
Lafley, MartinPlaying to Win
p.192