People who take on complicated creative projects become lost at some point in the process. It is the nature of things - in order to create, you must internalize and almost become the project for a while, and that near-fusing with the project is an essential part of its emergence. But it is also confusing. Where once a movie’s writer/director had perspective, he or she loses it. Where once he or she could see a forest, now there are only trees. The details converge to obscure the whole, and that makes it difficult to move forward substantially in any one direction. The experience can be overwhelming.

Begin with the end in mind” is based on the principle that all things are created twice. There’s a mental or first creation, and a physical or second creation to all things. Take the construction of a home, for example. You create it in every detail before you ever hammer the first nail into place. You try to get a very clear sense of what kind of house you want. If you want a family-centered home, you plan to put a family room where it would be a natural gathering place. You plan sliding doors and a patio for children to play outside. You work with ideas. You work with your mind until you get a clear image of what you want to build.

That said, there are three prevalent sources of fuel for the inner fire across the vastly different lives in the study. In addition to love of the doing, the two others are:

Extend Out/Circle Back: This is a continuous dynamic process of extending yourself— growing, learning, experimenting, expanding capabilities, discovering new encodings— while simultaneously drawing upon encodings discovered and capabilities developed earlier in life.

Extending out feeds the inner fire by animating the human yearning for growth, learning, discovery, and challenge; it activates the joy of self-development, capturing the youthful energy that comes from starting anew. Extending out can reveal previously hidden encodings; a continuous process of discovery that feeds the inner fire. (Wow, that’s exciting— I never knew I had that inside me!) Circle back also acts as a source of reinvigoration, but in a different way. Circling back reframes big bright encodings discovered long ago, which also feeds the inner fire. To circle back by tapping encodings discovered earlier in life is like refueling for the next phase if extending out.

I seem to have at least as much energy at 67 as I had at 37, perhaps even more. I need less sleep. I feel on the balls of my feet, tilted forward. I can't wait to get up before 5 a.m. and throw myself into each day. The inner fire burns brighter than ever. There are multiple elements that feed into this, including the sheer good luck of health to this point in my life. But now I see that one huge element has to do with this very project being an invigorating fusion of Extend Out/Circle Back. By taking on an entirely new subject at this stage of life, shifting from studying what makes great companies tick to studying people and what makes their lives tick, I’m clearly extending out. At the same time, I’m also circling back, returning to encoded operating modes I discovered years ago, particularly my penchant for doing big research projects, going from chaos to concept, and then writing and teaching what I learn. I’m incredibly energized by discovering entirely new elements of myself in doing this project and by how the study itself has changed me in such profound ways. I’m equally energized by circling back to activate and reactivate interests and encodings I’d discovered long ago.