Related to the IPO decision is the strategic decision of outside investors. Certain types of investors, such as most venture capitalists, think primarily in terms of their âcash outâ value. If you decide to seek venture capitalâor capital from other investors whose primary motivation is to cash out within a few years âbe aware that you are simultaneously making the strategic decision to go public or sell out.
In most venture-backed companies, going public (or becoming acquired) is assumed, and itâs just a matter of when. Thus, if going public, for the reasons outlined above, does not fit with your vision for the company, then you probably should not seek venture capital or other âcash outâ oriented investments.