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Writing by hand was important for me. I wasn’t staring at a screen, getting distracted by my email. A computer or a smartphone between you and the team is a huge barrier to focus and sends a clear message to everyone in the meeting: whatever I’m looking at on my screen is more important than you.

Even just taking notes on a computer was a nonstarter. Sometimes when I’m typing, I just . . . type. Whatever I’m writing down doesn’t make it all the way into my brain. But there was too much on the line for me to zone out, to not hear every word my team was saying.

The act of using a pen, then retyping and editing later, forced me to process information differently.

Every Sunday evening, I would go through my notes, reassess and reprioritize all my tasks, rifle through the good ideas, then update those papers on a computer and print out a new version for the week. Continually reprioritizing allowed me to zoom out and see what could be combined or eliminated. It let me spot moments when we were trying to do too much.

Those were the evenings when I’d realize why we were so overwhelmed—we had said “yes” to too many things and we needed to start saying “no.” And then came the hard work of figuring out what had to be delegated, what had to be delayed, and what had to be crossed off the list. I was forced to prioritize based on what really mattered, as opposed to what was just top of mind. That let me keep my eye on the bigger goals and milestones ahead of us, not just the fires at our feet or whatever feature we were most excited about that day.

Then Sunday night I’d email the whole list out to my management team. Each item had a name attached to it. Everyone could look at the top of the list to see what I’d be focused on that week, what they were accountable for, and what the next major milestones were.

And every Monday, we’d have a meeting about it.

Everyone hated it. I literally watched people flinch when I’d bring out the papers, scanning them for the thing I’d been asking about for weeks. That thing I’d refuse to forget about because it hadn’t gotten crossed off the list yet. On June 3 you said it would be ready by the end of the month. It’s now July—what’s the status of this project?

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