We don’t need carrots and sticks to incentivise people. We need those with a deep understanding of our values - that is what guides us. And if we’ve got people who are not living the values, they might have to work elsewhere.

This suggests that, as longtermists, when trying to improve society’s values, we should focus on promoting more abstract or general moral principles or, when promoting particular moral actions, tie them into a more general worldview. This helps ensure that these moral changes stay relevant and robustly positive into the future.

When we look at history, we see that the predominant culture in a society tends to entrench itself, eliminate the competition, and take steps to replicate itself over time. Indeed, many moral views regard their own lock-in as desirable.

When confronted with the empirical and evaluative complexity that faces us, it can be easy to feel clueless, as if there’s nothing at all we can do. But that would be too pessimistic. Even if we’re walking backwards into the future—and even if the terrain we’re walking on is unexplored, it’s dark and foggy, and we have few clues to guide us—nonetheless, some plans are smarter than others. We can employ three rules of thumb.

Maintaining a diversity of cultures and political systems leaves open more potential trajectories for civilisation; the same is true, to an even greater degree, for ensuring that civilisation doesn’t end altogether.