For Morrison, the exploration of the ordinariness of Black women, individually and as a group, was a venture into the extraordinary. The need for acid and outrage was indisputable, yes; but universalizing Black womenās discrete experiences was uniquely appealing and necessary.
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Toni at Randomā Dana A. Williams
1. āWeāre All We Gotā
Everything about Toni Morrisonās distinguished editorship pointed to her understanding of that one truthā that any attempt to revolutionize the publishing industry to be more inclusive of Black authors and Black stories would require an army of people united by a belief in literary and artistic excellence in Black culture. While once-vibrant sociopolitical ties dissolved into gradual disconnections and the loss of support networks through neglect and design translated into a loss of the kind of collective identity that had formed in the late 1960s, Morrison never lost sight of the belief that Black people could be everything they needed.
Her editorial choices reflected her belief that books could provoke thought and foster critical discourse. Her assumption, one that would persist through the years, was that a good editor could collaborate with the author to produce a book that revealed a writerās individual achievement alongside the bookās more general efforts to shift perspectives. The nonfiction books she edited during these years foreshadowed her interest in publishing books that engage directly with social and cultural reorientations. Far from a disparate hodgepodge, those early books helped craft an editorial identity that positioned her as a serious professional, as one with a gift for helping authors on her list render complex and uncomfortable topics more legible, and as one committed to using her role as a tool for social change.
Morrison took risks publishing voices some deemed marginal and, by extension, challenged Random House to remain true to its legacy of prioritizing artistry and quality over market trends around the same time publishing conglomerates had begun to drift toward privileging commercial viability above all else.
9. The Extraordinariness of Ordinary Black Womanhood
While Morrison had counted on Chase-Riboudās personality to help sell the book, Chase-Riboud belatedly declared that she wanted to sell the book exclusively on its merits. She desperately wanted to avoid the fate of the artist who had to ātap dance for prizes and coverage.ā When she lamented that āeven coveted things like the Yale poetry prize has [sic] no meaning because its value is blurred because of its commercial value,ā Morrison shot back:
I donāt understand what you are saying about holding a firm line between the work and the publicity. I hope you are right that people who like the work will ādo thingsā for it without being askedā that would relive us entirely of doing anything at all other than manufacturing itā but it is probably not a good idea for us to take that risk. We have to think of all sorts of anonymous people walking into a book store and wanting to buy the book for some reasonā one reason I can give them is that they have heard or read about it. . . . I must also try to get booksellers to put in [sic] on their shelves and they will do that for one of two reasons: Random [House] says so or they too have heard about it. So. What is that but publicity?. . . . This is a commercial house historically unenchanted with 500 slim volumes of profound poetry that languish in stockrooms.
Author by author, book by book, Morrison was determined to build an editorial identity that mirrored her belief that the cultural terrain was best traversed when every kind of author was given meaningful opportunities for storytelling. While Black women writers were being published in record numbers, Morrison looked beyond the trend and acquired novels by Black male writers as well. No doubt she was interested and invested in celebrating the success women writers were experiencing. She was among these writers, after all. But her ability to edit all kinds of fiction challenged the simplistic notion that affinity with one group had to come at the expense of another. There was more than enough room across the rich literary landscape for all. Publishing Gayle Jonesās fiction would certainly prove this.
What Morrisonās decision to publish the book revealed was her willingness if not determination to rewrite history more honestly in the tradition of the Black Studies movement, which challenged dominant narratives that mischaracterized, marginalized, and erased African and African diaspora contributions to world history. The look beyond the domestic and accepted histories of civilization held a unique appeal to Morrison. The interplay between culture-shifting books, literary books, and commercially successful ones exemplified her innovative approach to editing.