Her editorial choices reflected her belief that books could provoke thought and foster critical discourse. Her assumption, one that would persist through the years, was that a good editor could collaborate with the author to produce a book that revealed a writer’s individual achievement alongside the book’s more general efforts to shift perspectives. The nonfiction books she edited during these years foreshadowed her interest in publishing books that engage directly with social and cultural reorientations. Far from a disparate hodgepodge, those early books helped craft an editorial identity that positioned her as a serious professional, as one with a gift for helping authors on her list render complex and uncomfortable topics more legible, and as one committed to using her role as a tool for social change.

Morrison took risks publishing voices some deemed marginal and, by extension, challenged Random House to remain true to its legacy of prioritizing artistry and quality over market trends around the same time publishing conglomerates had begun to drift toward privileging commercial viability above all else.

Morrison ended the letter with a trace of humility. She set that modesty aside quickly, however, and reinforced her letter with honest bravado, concluding with a final pitch about her confidence in the book.

I suspect this letter should include some information about myself— something to prevent you from ignoring this letter— but that’s probably presumptuous [sic] if not just a waste of letter reading time. Let me just say. . . :I want to publish books about us— black people— that will make some sense— to give joy, to pass on some grandeur to all those black children (born and unborn) who need to get to the horizon with something under their arms besides Dick and Jane and the Rise & Fall of the Roman Empire. . . . I have already published some books that I believe do that. I know the one I have described to you will do more.

On one of the few occasions Morrison spoke explicitly and at length in print about what her work as an editor entailed, she described her work this way:

Editing sometimes requires restricting, setting loose or nailing down; paragraphs, pages may need rewriting; sentences (especially final or opening ones) may need to be deleted or recast; incomplete images or thoughts may need expansion, development. Sometimes the point is buried or too worked-up. Other times the tone is “off,” the voice is wrong or unforthcoming or so self-regarding it distorts or misshapes the characters it wishes to display. In some manuscripts traps are laid so the reader is sandbagged into focussing on the author’s superior gifts or knowledge rather than the intimate, reader-personalised world fiction can summon.

9. The Extraordinariness of Ordinary Black Womanhood

While Morrison had counted on Chase-Riboud’s personality to help sell the book, Chase-Riboud belatedly declared that she wanted to sell the book exclusively on its merits. She desperately wanted to avoid the fate of the artist who had to “tap dance for prizes and coverage.” When she lamented that “even coveted things like the Yale poetry prize has [sic] no meaning because its value is blurred because of its commercial value,” Morrison shot back:

I don’t understand what you are saying about holding a firm line between the work and the publicity. I hope you are right that people who like the work will “do things” for it without being asked— that would relive us entirely of doing anything at all other than manufacturing it— but it is probably not a good idea for us to take that risk. We have to think of all sorts of anonymous people walking into a book store and wanting to buy the book for some reason— one reason I can give them is that they have heard or read about it. . . . I must also try to get booksellers to put in [sic] on their shelves and they will do that for one of two reasons: Random [House] says so or they too have heard about it. So. What is that but publicity?. . . . This is a commercial house historically unenchanted with 500 slim volumes of profound poetry that languish in stockrooms.

Morrison was attentive to every detail. She approved the back ad layout for the jacket, which was to have “a hairline of white around each halftone and a black border around that white hairline,” and she requested oval frames for the four snapshots above. While she was pleased with the manufacturing in general, she appealed to Silberman to help ensure she had some input in these matters in the future. She was similarly hard on the publicity team. She complained: “The Angela postcard 1) has no space for a message (on the left) 2) places the Geis credit improperly 3) needs a vertical line to separate the address are from the quote/message area— as a normal postcard. In the future, she told Selma Shapiro, she would like to see the layout and copy for publicity items.

Morrison sent galleys to all the major news outlets and to a range of writers asking them for comments. When she secured a quote from Jessica Mitford, the leftist author of the prison reform book Kind and Usual Punishment, she added an excerpt of it to the book’s back cover and to the appeal letter.