To solve OpenAIâs data bottleneck, Brockman turned to a new source: YouTube. OpenAI had previously avoided this optionâscraping YouTube to train OpenAIâs models, YouTubeâs CEO would later confirm, violated the platformâs terms of service. But under the new existential pressure for more data, the question became whether YouTube, or its parent, Google, would enforce it. If Google cracked down, it could jeopardize its own ability to scrape other websites for its large language model development. Brockman was willing to take the risk.
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My conversation with Brockman and Sutskever continued on in circles until we ran out the clock after forty-five minutes. I tried with little success to get more concrete details on what exactly they were trying to buildâwhich by nature, they explained, they couldnât knowâand why then, if they couldnât know, they were so confident it would be beneficial.
At one point, I tried a different approach, asking them instead to give examples of the downsides of the technology. This was a pillar of OpenAIâs founding mythology: The lab had to build good AGI before someone else built a bad one.
Through the course of my reporting, I would come to conclude something even more startling. Not even in Silicon Valley did other companies and investors move until after ChatGPT to funnel unqualified sums into scaling. That included Google and DeepMind, OpenAIâs original rival. It was specifically OpenAI, with its billionaire origins, unique ideological bent, and Altmanâs singular drive, network, and fundraising talent, that created a ripe combination for its particular vision to emerge and take over. âI get the sense that Sam is the most ambitious person on the planet,â a former employee says. In other words, everything OpenAI did was the opposite of inevitable; the explosive global costs of its massive deep learning models, and the perilous race it sparked across the industry to scale such models to planetary limits, could only have ever arisen from the one place it actually did.
Microsoft was also a challenging partner; many felt it had far too much bureaucracy and required too much hand-holding to make the most of OpenAIâs models. By relying on the tech giant to deliver its technologies to the public, OpenAI was also losing visibility into and data from its users and, most importantly, control over its vision.
For three months, Jones petitioned Microsoft executives to take down the tool until it had better guardrails, or at the very least restrict its rating in the Google and Android app store from âE for Everyoneâ to one for mature audiences. After Microsoft declined to adopt his recommendation and OpenAI was unresponsive, he sent a letter to the Federal Trade Commission. âThey have failed to implement these changes and continue to market the product to âAnyone. Anywhere. Any Device,â â he wrote to the FTC. This problem âhas been known by Microsoft and OpenAI prior to the public release of the AI model last October.â Microsoft did not comment on the latest status or outcome of Jonesâs letter.
The bottleneck for producing novel biological weapons, for example, is not about finding a recipe, Weinstein noted. Such recipes already abound online and are easily found via Google. It is about obtaining the materials and equipment to actually make the armaments. Restricting access to so-called frontier models would thus do little to fix this. But the collateral damage of suppressing the publication of AI models would risk weakening the foundations of US AI innovation. Open sourceâsharing and building on code and software released to the broader communityâhas long been the bedrock upon which the wealth of US-based startups flourish. Restricting model weights from being published would give smaller developers fewer pathways than ever to create their own AI products and services. It would further entrench the dominance of the giants represented in the Frontier Model Forum. AI models would also become ever harder to scrutinize, such as in the work of Sasha Luccioni, Yacine Jernite, and Emma Strubell, who have relied heavily on open generative AI models to quantify the carbon and environmental costs of continuing to scale them.