In addition to seeking culture t, it is critical to hire people who can deliver on the Brand Promises and activities underpinning your strategy…

Recent hires will have fresh eyes that lead them to notice things longer-term employees have come to accept.

In general, looking forward is great management; looking backward is micromanagement.

(For more practical insights about building Job Scorecards, read Bluewire Media’s excellent blog on the topic.)

If you are creating a high-performing team and building for the future, you need to hire for potential as well as experience.